Welcome to Suenyo, your partner for sun protection for action Sports. Our natural zinc-based sunblock It’s On protects your face from sunburn for hours. Whether kitesurfing, climbing, mountain biking, diving, swimming, sailing, surfing, volleyball, hiking, windsurfing or any other activity in the sun. Our mineral sun protection ensures that you can concentrate fully on what you are doing.



Belinda moves just as confidently in a business look as in a wetsuit. She has many years of management experience and has launched various medical products in the past. Sport has always played a central role in her life, whether it be beach volleyball, climbing, diving, surfing or snowboarding, she is in her element and knows the central role of good sun protection.


Michael fits into a suit, but it would be an exaggeration to say that it also suits him. He emigrated in 2017 to live by the sea and be able to surf every day. He is a book author, trainer for surf instructors, surf instructor, surfer and yogi in one person and he knows the importance of reliable sun protection from his travels and through his job.

Bea and Michael met while surfing in Portugal. The idea of ​​contributing to sun protection for athletes arose a few months later at the Azores. This was followed by brainstorming, work on the recipe and design, and the Suenyo foundation in February 2021.


An ecological, long-lasting and reliable sun protection for athletes without exposure time. Waterproof and sweat-resistant in a subtle shade.


It’s On
Zinc sun protection

Long lasting sun protection for your action sports adventure